Cabrillo College Sustainability Alliance
Make Cabrillo a Hub for Sustainability Education in Our Community
We are growing an alliance of students, faculty, staff and administrators at Cabrillo College, all working to transform our college into a hub for sustainability education in our community. We seek to improve sustainable practices on campus, and to increase ecoliteracy education inside and outside the classroom.Emerging websites:http://www.cabrillo.edu/~kgr ...learn more
GROUP DETAILS
Created: Jan 11, 2008
Updated: Oct 26, 2009
Membership: Open To Apply
Semi-Private
Excellent "Greenwash" Edition of The New Internationalist Magazine
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Anyone read the New Internationalist?
It's a magazine based here in the UK that covers global environmental and social issues. Their December edition covers "Corporate Responsibility" and greenwash - you'd normally have to subscribe in order to read it, but there's a sneak preview of a few of the articles here:
http://tinyurl.com/2kp48z
Some really well-researched and interesting stuff. Check it out!
A quote:
"The biggest problem with Corporate Responsibility, however, is not that it doesn’t go far enough. It is that it’s taking us in completely the wrong direction.
"For many large companies, CR is primarily a strategy to divert attention away from the negative social and environmental impacts of their activities, and to continue operating without being forced by governments to change their core business practices. It is no coincidence that the Corporate Responsibility pioneers are companies who have come up against the most brand-damaging public criticism: Shell, Nike, BP, Wal-Mart, Rio Tinto, McDonald’s. In fact, it would seem that the more egregious the industry, the more outrageous the greenwash."
Have a read everyone...what do you think?
Danny, Oxford
PS I should declare an interest...the magazine also includes one of my poems. But don't let that put you off.
boats in the Gulf of Mexico in the early 1970's. I had an interesting disussion about the environment with
the toolpusher (CEO) of a Shell rig who succintly told me that all the guys he worked with thought about the
environment too - on their lunch hour....
-Sal DiGiacomo